Five Steps to Smart Social Media Marketing

Everybody's on the Social Media trying to make their mark. Social Media experts are everywhere telling you what to do. Are you feeling a little lost among all this commotion? Then, this five step plan is just for you. It will help you indulge in Smart Social Media Marketing allowing you to utilize your time and Social Media Marketing efforts more effectively.

Don't spread yourself too thin: While it may be tempting sign up at every other social networking site, you should select two or three top Social Networking sites and focus on creating a strong network there.

Interact: Communicate with the members in your network. Answer questions; offer to help whenever you can and stay active in discussion threads and forums.

Be concise and clear: Social networking is not only about you. No one would be interested in your long status updates and posts. Instead, have short clear posts that tell your followers what you’re up to. A short link or an interesting video is fine, but long paragraphs are a 'No-no'.

Reuse content: Optimize your content utilization by posting the content you create across the various Social Media sites. For example, you can extract the key pieces of a blog and make a presentation to be put up on SlideShare.

Use technology: Smart use of technology will help you save time. Using technology allows you to focus on more important things like content creation, while the mundane tasks such as posting updates and tweets are taken care of by technology.